DGIP: Empowering MSMEs through Strategic Intellectual Property Assistance Program

On June 24, 2024, the Directorate General of Intellectual Property (DGIP), in collaboration with the World Intellectual Property Office (WIPO) and the Japan Patent Office (JPO), held a Strategic Intellectual Property Assist Program activity at the Manhattan Hotel, Jakarta. The event aimed at bolstering Micro, Small, and Medium Enterprises (MSMEs) in Indonesia.  There were 110 […]

On June 24, 2024, the Directorate General of Intellectual Property (DGIP), in collaboration with the World Intellectual Property Office (WIPO) and the Japan Patent Office (JPO), held a Strategic Intellectual Property Assist Program activity at the Manhattan Hotel, Jakarta. The event aimed at bolstering Micro, Small, and Medium Enterprises (MSMEs) in Indonesia.  There were 110 participants representing various sectors crucial to Indonesia’s economic landscape.

Among the participants were MSMEs affiliated with the Association of Indonesian Women Entrepreneurs, Jakpreuneur, Ministry of Tourism and Creative Economy, Department of Industry, Trade, Cooperatives and Small and Medium Enterprises, and Mandiri Bank. The program, spearheaded by WIPO, is tailored to equip entrepreneurs with the knowledge and tools to navigate and leverage IP systems domestically and internationally.

“In this activity, participants will learn how to identify, protect, and commercialize their intellectual property products effectively,” remarked the Director of Patents, Integrated Circuit Layout Design (DTLST), and Trade Secrets. The emphasis on maintaining and optimizing product value underscores the program’s commitment to fostering sustainable growth within the MSME sector.

Highlighting the significance of IP registration, the Secretary of the Department of Industry, Trade, Cooperatives, Small and Medium Enterprises of the DKI Jakarta Provincial Government affirmed, “Protecting ideas and information of commercial value is paramount for MSMEs. Our province supports brand registration initiatives aimed at safeguarding and promoting the products of local entrepreneurs.”

In addition to advocating for IP rights, the DKI Jakarta Provincial Government actively assists MSMEs in brand development to enhance market presence and fortify commercial viability. This integrated approach ensures that businesses not only thrive locally but also establish a robust reputation that extends beyond regional boundaries.

The event also featured insights from the Director of the WIPO Singapore Office, who encouraged active participation and dialogue among participants. “Through this program, we aim to empower MSMEs by providing expert guidance on navigating IP systems and unlocking the latent value of intangible assets,” he affirmed. His sentiments were echoed by the Director of the International Cooperation Division of the Japan Patent Office, who underscored the program’s role in fostering an enabling environment for MSMEs and startups to flourish.

The Strategic Intellectual Property Assist Program is a testament to international collaboration and commitment to nurturing entrepreneurship in Indonesia. By equipping MSMEs with the knowledge and resources to harness the power of intellectual property, the program not only safeguards innovation but also propels economic growth and competitiveness on a global scale.

As Indonesia continues to pave the way for MSMEs to thrive in a knowledge-driven economy, initiatives like these underscore the transformative potential of intellectual property in shaping the future of business and innovation.

 

(source: http://www.dgip.go.id)

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